Tuesday, May 18, 2010

I know - I'm behind and A RANT

I have the pictures, just ran out of battery power, AGAIN, while uploading! I will take care of that soon!

Haven't had a good rant in a while. So, here went . . . my Whole Foods Market rant of the day.

A friend shared an article on the CEO of Whole Foods.

http://www.newyorker.com/reporting/2010/01/04/100104fa_fact_paumgarten?currentPage=all

My retort:

That is a very interesting article, but oddly, it's true. They DO sell a lot of junk.


Being recently diagnosed with CD, I found "The Gluten Free Bible" to be very enlightening, but I nodded my head when the author spoke of eating things now just BECAUSE there is a GF equivalent. ANd I knew just what she meant.

Feeling robbed of soooo much food in the world, you will buy something just because you CAN eat it. I smile because, as we speak, I have cookies in the house. GF cookies, of course, that I bought at WFM on a trek there this past weekend. I was diagnosed with CD about 6 weeks ago. We haven't had cookies in the house since Christmas leftovers went out for the birds in January. Don't get me started on Hershey's Kisses! :)

I have had a working relationship with WFM for about 18 - 20 years as I worked in the organics industry for many moons. In this time, they have considerably expanded their selection, but as the "natural" and OG markets have grown, so has the 'trendy' customer's expectations of a natural food store. Customers who are not used to healthfood stores, if you will, expect WFM to be like your local Piggly Wiggly, Kroger, or Wegman's - choose your local grocer. And, it HAS gone from the truth of its title to being full of more processed foods! (WHOLE foods started as an organic and macrobiotic retail source, which is the definition of "WHOLE FOOD". Now, you are lucky to find more than 1/2 an aisle devoted to whole/clean food eating!)

When I first went vegan in 1980, at the age of 14, the options were limited to brown rice and vegetables, with tofu and seitan for your proteins. After 5 years, I went vegetarian, and by the early 90s, the alt-meat choices had grown exponentially. Gluten in all of them, and I have been deathly ill since, until we found out what was wrong with me just weeks ago!People see the word "organic" or 'natural' and automatically assume it's 'good for you". It can be loaded with saturated fat and still be all natural! I know of morbidly obese VEGANS! It's all in what yu eat, and a pig in lipstick, is well, still Sarah P . . . I mean, still a pig.

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